About
During my marketing internship with The Andersons, I worked on a Biological Solutions campaign, creating a cohesive ad package that included a print ad and digital ads. I collaborated closely with the in-house graphic designer, Taylor Rupert, to develop pieces that aligned with the company’s brand guidelines while effectively communicating the product’s benefits.
Biological Solutions
Design Focus
This project emphasized the importance of maintaining a consistent tone and visual identity across multiple formats. It also reinforced the value of collaboration, attention to detail, and understanding the audience, while also highlighting the difference between theoretical exercises and producing design work for an actual client.
